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COVER STORY
The Best Banks A BT-KPMG Peat Marwick Research Project
THE
TOP TEN |
I. Bank Of America
ii. IndusInd Bank
iii. Deutsche Bank
iv. ANZ Grindlays Bank
v. Citibank
vi. ABN-Amro Bank
vii. Siam Commercial Bank
viii. HDFC Bank
ix. Global Trust Bank
x. Corporation Bank |
Take a bow, Mr Banker. In a year marked by crumbling
currencies, market meltdowns, and the onset of a global economic slowdown, you--the
bankers who head India's 100 scheduled commercial banks--succeeded in turning your
industry into an unlikely haven of stability. Unlikely, because the Indian banks have
consistently been rated by international agencies as amongst the most fragile in Asia.
But, as the annual BT-KPMG rankings of the Best Banks in 1997-98 reveal, a fragile system
has demonstrated a surprising resilience to turmoil--a resilience that defies global
banking trends.
It may not last long. But it's real. And, ironically, it has
materialised because India's Best Banks have, for long, been operating under conditions
similar to those that assailed the world last year. So, while their global counterparts
may have been forced to whip off their bowler hats and scratch their heads, the country's
bankers simply went about their businesses, which was to embark on the next step in their
attempts to cope with the changes unleashed by liberalisation and the need to be
competitive.
Consider the backdrop to banking in India, circa 1997-98.
Their appetite for funds lost under the onslaught of the slowdown, corporates refused to
borrow--even as bank deposits swelled. Compelled to service those burgeoning liabilities,
but unable to lend recklessly and allow their Non-Performing Assets (NPAs) to grow,
bankers were forced to compete for the handful of safe bets there were among borrowers.
Worse, the development financial institutions began muscling in on their turf. The
response?
Wisely, the banks chose to use the opportunity to prepare for
the future rather than scramble and skirmish for current business. Many of them refocused
their activities, seeking clearly-defined identities in terms of services and customer
segments. Most of them concentrated on cleaning up their books by paring down their npas.
All of them looked inward, freezing costs, improving operational efficiencies, and
boosting productivities. In the process, what they gained were just the qualities that
enabled them to defy the global current. To be sure, these advantages cannot be gained
over and over again. Nor did the fundamental flaws of India's banking system and the banks
themselves disappear overnight. But as the sharp contrasts with international trends
reveal, the country's bankers, obviously, did something right.

The Best Foreign Bank: Bank of America
CEO: Arun Duggal
Total Deposits: Rs 3,860.30 crore
Total Advances: Rs 3844.09 crore
Strategy: Portfolio Quality |
The Global Banking Trend-I: An
economic downturn combined with wild swings in exchange rates and asset prices usually
presages a contraction in banking activity since bad debts pile up and lending activity
shrinks.
The Indian Banking contrast-I: In 1997-98,
agricultural production shrivelled by 3.70 per cent; export growth slumped to a mere 1.50
per cent; and industrial growth remained sluggish, further extending a protracted
industrial slowdown. Rupee volatility spiked upwards as the currency depreciated by more
than 12 per cent against the dollar. Yet, gross bank credit grew by 15.90 per cent, up
from the 11.70 per cent expansion clocked in 1996-97. At the same time, the net npas
consumed a smaller proportion of net advances, falling from 9.18 per cent to 8.69 per
cent.
The Global Banking Trend-II: As banking
crises erupt around the world with alarming alacrity, capital- and credit-flows dry up,
intensifying an already-acute liquidity crunch.
The Indian Banking contrast-II: Bank vaults
are brimming over with funds. Drooping capital markets ensured that the bulk of financial
savings found its way into bank deposits. Aggregate deposit growth rates zoomed from an
already-high 16.50 per cent in 1996-97 to 19.70 per cent in 1997-98, pumping an additional
Rs 99,811 crore into bank coffers. In fact, bankers had to cope with the problems posed,
not by a lack of funds, but by a lack of profitable deployment avenues for those funds.
After all, an industrial slowdown combined with lacklustre capital markets also translates
into lower absorption of credit by corporates.
The Global Banking Trend-III: A spreading
economic slowdown exacts a heavy toll on bank profitability as income growth slows and
provisions for NPAs mount.
The Indian Banking contrast-III: Certainly,
income growth has slowed. A 175 to 200 basis points decline in the Prime Lending Rates
charged by the scheduled commercial banks over the year has squeezed interest spreads from
3.46 per cent of the total assets in 1996-97 to 2.96 per cent in 1997-98. Yet, although
the growth of the largest component of banking income is decelerating, profits continued
to surge. The operating profits of the scheduled commercial banks rose to over Rs 14,500
crore in 1997-98--from Rs 12,339 crore in 1996-97--while net profits shot up to Rs 6,500
crore from Rs 4,578.02 crore in the same period, a jump of over 41 per cent. Much of this
rise was fuelled by a decline in provisioning expenditure from 1.16 per cent of total
assets in 1996-97 to 1.03 per cent this year.
Against this backdrop emerged the year's winners. Ever since
its introduction in 1994, the BT Banks' Scoreboard has faithfully tracked the competitive
repositioning among the banks as they jostled for survival in an increasingly-deregulated
marketspace. It has charted the rapid rise through the ranks of the new private sector
banks; it has reflected the fluctuating fortunes of various foreign banks; and it has
traced the tumble of the weak public sector banks. Amidst the tumult unleashed by
financial sector liberalisation, no single bank has managed to retain its pole
position--until now. For the second year in a row, Bank of America remains India's best
bank--even as its US parent makes provisions for a staggering $1.40 billion loss in the
third quarter of this year. In fact, the identities of the top 3 banks remained unchanged,
displaying a remarkable degree of stability in a year of global financial upheaval. Thus,
IndusInd Bank and Deutsche Bank retained their No. 2 and No. 3 positions, respectively.
But can the Best Banks, as well as those further down the
ranks, continue to weather the gathering financial storm rolling around the globe? Even
though it lauds the "impressive performance" of the banking sector, the Mid-Term
Review of the Monetary & Credit Policy for 1998-99 keeps re-emphasising the need to
further tighten prudential norms. Markets too have remained wary. Over the last 6 months,
banking stocks have shed over 50 per cent of their market capitalisation in spite of a
healthy profits growth. BT assessed the strategies employed by the banks to boost their
bottomlines in order to determine whether today's Best Banks will remain so tomorrow.
Income Diversification
The Best banks' strategy: Use fee-based services
to maintain earnings growth.

The Best Private Bank: Indusind Bank
MD: K R Maheshwari
Total Deposits: Rs 4273.34 crore
Total Advances: Rs 2450.83 crore
Strategy: Grow Retail Business |
With interest rates falling, non-interest income was,
unsurprisingly, the fastest-growing component of the banks' total income. Other income
grew by 24.41 per cent, more than twice the 10.11 per cent expansion logged by interest
income. Confirms Manoch Dangkomen, 35, coo, Siam Commercial Bank (Rank: 7): "In
1997-98, we tried to reduce the fund-base, and focused on non-interest income, as a result
of which profitability increased." But there is a catch to such a strategy. Fee-based
income activities, like the more traditional sources of fund-based income activities such
as lending, also depend heavily on the business cycle. In an economic slowdown, demand for
investment banking, brokerage, and other corporate advisory services is bound to drop. So
what accounted for the spurt in other income?
First, larger profits on exchange-rate transactions. The
gyrations in the foreign exchange markets provided the savvy banks with a host of
arbitrage opportunities. Indeed, even though trade-flows were slowing, gross inter-bank
turnover in the foreign exchange market rocketed by 39.40 per cent. The biggest gainers
from these frenzied trading activities were the foreign banks. Much of the 55.14 per cent
growth in other income that propelled ANZ Grindlays up the scoreboard from 27th to 4th
position was driven by profits from its currency-trading operations.
The second factor: Windfall gains on the
sale of securities. Ironically, when the Reserve Bank of India (RBI) sought to clamp down
on such arbitrage opportunities through a series of liquidity-tightening measures in
November, 1997, and again in January, 1998, the banks were forced to offload substantial
portions of their investment portfolio. But as interest rates had fallen over the year,
the value of that portfolio had swelled, allowing the banks to book phenomenally-large
gains. Sample some of the returns generated: Bank of America's income from sale of
investments grew by 238.70 per cent, Dena Bank's by 782.70 per cent, and Karur Vysya
Bank's by 1,073.80 per cent.
The third contributor: Niche capital market
opportunities. True, the slump in both the primary and secondary markets has severely
curbed investment banking operations. But the innovative banks can still identify
profitable pockets of activity. Both IndusInd Bank (Rank: 2) and HDFC Bank (Rank: 8) have
built up sizeable depository and custodial services businesses, which enabled them to cash
in on the rising trade in dematerialised shares.
The BT Assessment: A rising share of fee
income in total bank income is a natural consequence of the process of financial
disintermediation. However, a strategy that relies solely on non-interest income growth to
buoy profits is a risky bet since other income tends to be a highly-volatile component of
earnings. Any way, value-added (read: fee-based) activities will always complement, and
not substitute, the core business of intermediation (read: lending).
Chasing Volumes
The best banks' strategy: Increase volumes to
compensate for declining interest rate spreads.
The simplest way to soak up excess liquidity is to pump up
investment and advances growth even though the returns on both have fallen. Agrees K.
Kannan, 58, Chairman, Bank of Baroda (Rank: 30): "Profitability growth in the face of
declining margins can be sustained only through increasing volumes." On an average,
the banks earned 11.76 per cent on their advances while investments fetched them 11.72 per
cent. Although these rates are similar, investments continued to expand at a faster clip,
growing by 21.60 per cent as compared to 17.90 per cent for advances.
Surely, investments do have certain inherent advantages.
Unlike advances, they are marketable instruments. Which means that a variety of strategic
trading options, such as altering the maturity-mix or riding the yield-curve, can be
utilised to enhance returns. For instance, aggressive secondary market operations enabled
Jammu & Kashmir Bank--which has vaulted up the scoreboard from 43rd to 22nd spot--to
generate a 15 per cent yield on its government securities portfolio. Marketability also
means liquidity and, hence, a lower risk weight. Government and other approved securities
carry a zero-risk tag--which not only skews the risk-return trade-off in their favour, but
also minimises the capital contribution required to meet capital adequacy norms.
However, with the RBI's mid-term review requiring the banks
to assign a 2.50 per cent market weight to government and other approved securities,
expect the banks to increasingly channel investment funds into corporate securities. In
fact, the switch is already taking place. Incremental investments in market instruments
issued by the corporate sector shot up nearly three-fold from Rs 4,370 crore in 1996-97 to
Rs 13,653 crore in 1997-98. Typically, the bulk of these investment-flows is too large,
especially by a-grade corporates since they have the most to gain by accessing capital
markets directly. True, a high-grade investment profile reduces the risk attached to such
portfolios for the banks, but it also leaves the same banks with a riskier subset of
borrowers: small and mid-size firms.
And the onus of assessing the credit risk now rests squarely
with the banks. With the abolition of the maximum permissible bank finance system of
working capital credit and the dismantling of consortium lending arrangements, rigid
industry-wide credit norms specified by the regulator can no longer substitute for the
individual judgement of the bank. The banks have to know their borrowers. Take the
country's best public sector bank, Corporation Bank (Rank: 10), which has leveraged
long-standing relationships with small and mid-size corporates to notch up a 42.70 per
cent growth in advances. Even more impressive was the fact that volumes growth was not
achieved at the expense of asset quality: the ratio of NPAs-to-Advances declined from 3.63
per cent in 1996-97 to 2.93 per cent in 1997-98.
The quantity and quality of corporate lending will,
ultimately, depend on the business cycle. Faced with a protracted industrial slowdown, the
banks are diversifying into other fund-based activities--notably, retail banking. Says
M.S. Verma, 60, Chairman, State Bank of India (Rank: 23): "We are striving to
diversify our portfolio by expanding retail activities, including the Gold Accumulation
scheme for individuals." One caveat, however: diversification attempts into retail
businesses such as mortgages, automobile finance, and personal loans must be backed by a
strong branch and infotech network.
Infrastructure finance represents another major
diversification opportunity. Concurs Arun Duggal, 52, CEO, Bank of America: "One of
the main thrust areas of our bank will be providing finance for power, telecom, and
petroleum projects." Indeed, the funds requirement is huge, adding up to Rs 5,40,210
crore over the next 5 years. So, the banks will not have to confront problems posed by a
lack of fund-deployment opportunities. But they will have to deal with the problems posed
by an asset-liability mismatch. Infrastructure projects take years to generate a steady
stream of returns whereas the banks have to pay interest to their depositors every month.
The BT Assessment: A diversified earnings
stream, combined with economies of scale, will smoothen out the impact of business cycles
on profits. But the banks also need to retain a strategic focus in the midst of all this
expansion. Only then will they be able to evolve the management skills and risk-assessment
techniques necessary to minimise asset quality problems.
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