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E-PEOPLE
e-sammy
This entrepreneur hopes to make it big by
targeting small enterprises. Paramesh Banerji, 29, the CEO of
indiaisonline.com, has positioned his site as an asp (Application
Service-Provider) for the Small & Medium Enterprises (Sammys) segment.
For instance, the site has applications for consignment-tracking that
companies can use to track their shipments. A site targeted at Indian
Sammys, launched by a UK-based academic (Banerji is a advisor to Middlesex
University), and promoted by a company (Indiaisonline Inc.) based in New
York-that's truly global.
An idea is all you'll need to make it in the
wired economy, right? Wrong. Mere ideas do not a dot.com make. True, there
are VCs and angels waiting to turn your dreams into gold, but selling an
idea is not exactly a cakewalk. And most VC's prefer to invest in a
dot.com that's up and running. So, what do you do? Where do you get
started? Whom do you hire? The ability, or the lack of it, to tackle these
issues make or break a good idea. bt dot.com presents every e-biz
entrepreneurs guide to getting started.
e-ideas
The fizz may have gone out of his life, but
the excitement hasn't. Former Cadbury Schweppes CEO Ashok Jain, 42, who
confesses to a ''sense of ennui'' after Coke acquired Schweppes, has
launched www.ideasnyou.com. The company hosts vortals on popular subjects
and doubles up as an e-consultancy. And he has roped in consultant Rama
Bijapurkar, Cadbury's C.Y. Pal, and Ambit's Ashok Wadhwa as directors. The
first idea at ideasnyou.com seems to be just fine.
e-connections
After 6 years in Public Relations, 2 of which
were as Head of Perfect Relations' London office, Kenny Ramanand, 30, has
extended his pr expertise on-line by launching webgyor.com, a company that
hopes to serve as an e-nabled information exchange between pr agencies,
the communication departments of companies and journalists. One of his
first moves after quitting Perfect Relations was to hire the agency to
publicise Webgyor's cause. That's pr for you.
e-treasure
After 6 years in the Navy, 4 years with TV
18, and 2 years with Mantraonline, Vikas Verma, 37, knows a great idea
when he sees one. So, this organisation man has moved into unchartered
territory with khuljasimsim.com, which promises the best bargains for a
host of products across 6 cities. His domain-name may be unique, but will
it catch the customers' fancy? |