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NAME: BABA N. KALYANI
AGE: 57
DESIGNATION: CMD
GROUP: Bharat Forge Ltd |
The
Indian auto components industry is aiming for the skies. the goal:
to become a $25-billion (Rs 112,500-crore) sector by 2015. Ask
the Automotive Component Manufacturers Association (ACMA), the
apex industry body, if the target is realistic and it points to
the success of Baba Kalyani and his company Bharat Forge Limited
(BFL), the world's second largest forgings company and a serious
pretender to the pole position. It has bid to take over the global
numero uno, Germany's ThyssenKrupp, jointly with a group of as
yet unidentified private investors. If the bid succeeds-the Mahindras
and some other overseas companies are also in the fray-it will
mark the first instance of a domestic company emerging as the
Global No. 1 in a manufacturing industry.
But it wasn't always this hunky dory for
Kalyani and his empire. When India's automobile market tanked
in the mid-1990s, Kalyani took a calculated gamble by deciding
to expand capacity and aggressively tap business opportunities
abroad. The strategy paid off; Bharat Forge now supplies components
to global biggies like Ford, General Motors, Volvo, Toyota, Honda
and DaimlerChrysler, among others, and has eight manufacturing
units spread across India, China, Europe and the us. Kalyani believes
that this international strategy gives his group several advantages-it
brings it closer to its customers and allows him to practice 'dual-shoring',
which he describes as marrying high-technology (particularly from
its European acquisitions) and low costs (in India). He acquired
a unit in China, he says, not to send cheap exports to the US
and European markets but to give BFL a large foothold in the world's
fastest growing automotive market.
Kalyani, a Mechanical Engineer from the bits,
Pilani, and an MSc from MIT, US, has turned what, in the 1960s,
was a small family business, into a global leader. In the process,
he's become one of the country's richest individuals, making it,
this year, to the Forbes list of billionaires with a personal
net worth of $1.4 billion (Rs 6,300 crore). But he's far from
done. "We want to be the world leader in our business,"
he has said on umpteenth occasions. If his bid for ThyssenKrupp
succeeds, that position will be his for sure.
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