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The
Circuit |
Onto the ERP
BandwagonHow can ERP help you
streamline your organisation? A look at the vendors offerings, and an advisory on how to
get the most from your investment.
By M K Shankar with
Gunjan Banerjee and D Srilatha
Last month, ITC Ltd, the Indian tobacco giant,
announced it is considering implementing an Enterprise Resource Planning (ERP) application
at its tobacco division. ITC proposes to invest Rs 3.5 crore to chart out a pilot plan for
the implementation. This application could later be extended to its other divisions:
hotels, paper and packaging. Microsoft Corp. estimates that installing SAP AG's ERP
application to produce a common procurement system worldwide should result in it saving
$12 million annually in early payment discounts. Safariland, USA, a $50-million
manufacturer of body armour for the police, found that using an MRP system, it could not
access the data needed to make key business decisions. It has now implemented an ERP
system that integrates manufacturing, distribution and finance functions. Later on, the
company's 1,000 dealers will be able to enter orders into its Web site, which will be
linked directly to the ERP system.
Enterprises in the Wonderland
Enterprise resource planning, as implemented by a growing number of
companies worldwide, provides them with an application that integrates business processes,
and thereby a means to increase productivity and cut costs. That ERP applications can
deliver what they promise is evidenced by a global market that was nearly $15 billion in
1997, according to International Data Corp.
The $17.9-million Indian market (1997-98) owed its revenues
in part to as many as many as 350 companies that opted to install an ERP solution.
International Data Corp. estimates that the ERP applications market in India will grow by
90 percent next year.
According to Gopal Madnani, director, operations, Baan India,
there have been three drivers for the Indian market . Firstly, Indian companies are
gradually moving away from appointing large IT departments for in-house development. As
this has resulted in their moving away from their area of core competence, they prefer to
use packaged software.
Secondly, the necessity to tackle the Year 2000 problem has
accelerated the decision to buy these packages. And lastly, the need for integration of
various businesses is being felt more now than it was two years ago.
Manufacturing to Supply Chain

"Selecting an ERP package is
like getting married. Apart from beauty, I also look at functionality,
dependability."
Gopal Madnani, Director, Operations,
Baan Info Systems |
Developing from applications that targeted the
manufacturing functions (Manufacturing Resource Planning, MRP), ERP applications now
address the information requirements of the entire organisation. Extending beyond their
initial mandate, ERP applications now integrate not only business processes within an
organisation, but also supply-chain management and customer chain management functions
outside the enterprise.
Market leader SAP AG now claims 15,000 sites worldwide (as of
1997), with over 2.2 million users. SAP AG, Oracle Corp., PeopleSoft Inc., Baan Co., QAD
Inc. and other players, between themselves, offer solutions that cuts across industry
segments--manufacturing, and vertical industries including discrete, process and
paper-oriented industries. These include banking and insurance, healthcare,
telecommunications, and utilities industries.
Becoming Light
As the vendor reach indicates, some myths surrounding ERP usage are slowly
being dispelled. Apart from manufacturing or process industries, they are now being
implemented in banking and insurance, telecommunications, and healthcare sectors, to name
a few. Escotel
Mobile Communications Ltd., a leading telecommunications
player in India, recently decided to implement Ramco Marshal, an ERP package developed by
Ramco Systems, India.
Traditionally, ERP applications have been used by large
organisations. That's because implementing the ERP application is often very expensive.
According to some industry professionals, the cost of the ratio of implementation to the
package cost, for SAP, Baan or Oracle applications, is 10:1. Only recently are they being
implemented by small and medium-scale enterprises (SMEs). This because lighter, cheaper
ERP applications (like PeopleSoft 6) are becoming available. According to Price Waterhouse
Associates, SMEs currently account for 35 percent of the Indian ERP market, worth Rs 225
crore in 1997-98.
Another factor could be the support for the Windows NT
platform that some ERP applications now provide. Since the Windows NT version of SAP R/3
was released in 1994, as of 1997, 28 percent of SAP R/3 sites are on NT; 42 percent of new
installations are on the NT platform. Traditionally, ERP applications have targeted
Unix-based client/server environments. Users find a significant cost advantage in using
Windows NT-based hardware and system tools, over Unix-based ERP implementations.
The Case for ERP

"The current concern that
businesses have is to hold the customers and attract repeat orders."
A K Hemachandra, Associate VP, Sonata
Software Ltd. |
The world's largest implementation of an ERP
application is claimed to be at the Boeing Commercial Airplane Group (BCAG). Boeing, the
world's largest manufacturer of commercial airplanes, began a move to reduce costs, cut
down cycle times and defects. One way was to streamline all internal processes for
handling airplane configuration data, as well as engineering and assembly processes driven
by this data. Boeing manufactures 29 different models of airplanes, as well as a complete
line of freighters. At its various part fabrication plants, Boeing used over 30 different
shopfloor controls and 14 bills of material systems.
Baan Co.'s ERP solution, Baan IV, has now been implemented at
19 parts fabrication plants. The exercise, begun in February 1996, was complete by
December 1997. Now that these plants use a common information system, part manufacture can
be scheduled more efficiently. Employees now have fewer information tools to learn and
use. Also, the data available is now more visible, giving end-users more control over
operations. Finally, workflow has become much more flexible, meaning that managers can
plan through bottlenecks and minimise delays.
A Shorter, Faster Run
While the implementation of an ERP package can typically run into months
(or even longer time frames--Boeing is scheduled to complete implementing ERP across
engineering and sales teams by June 1999), shorter implementation times are also possible.
SAP now offers AcceleratedSAP, designed to implement SAP R/3
within a few months. Rapid implementation of SAP R/3 and other complex ERP applications is
even more significant now, with the end of century date-changeover drawing closer. SAP
R/3, by the way, is Year 2000-compliant. Besides the Year 2000 problem, the other problem
organisations worldwide will face is accounting for Euro, the common currency that members
of the European Union will adopt on January 1, 1999.
This capability is now available in applications such as SAP
R/3, Oracle Applications and PeopleSoft 7.5.
What ERP Offers You
The benefits that an ERP application can offer your organisation are
definite, and tangible. Reduced manufacturing cycle times, lower costs, higher
productivity, as overall benefits, are available for the organisation. For the end-users,
it may mean freer or a different access to data. As data becomes more visible,
decision-making is easier. Work processes then can be more flexible.
With a clear picture of the workflow available, managers at
Boeing found they could plan around bottlenecks, and thus minimise production delays. As
Boeing discovered, there is now more flexibility in the workprocess. As processes have
been standardised across plants, the employees can be relocated to any of the plants
without needing to be trained to work in a different environment.
These and other benefits can be obtained, but to achieve
them, organisations need to be sure they know why they want to implement an ERP solution.
What are the returns they expect from its implementation? What problems do they face
currently which they believe an ERP application can help solve or mitigate?
With a clear focus, the selection of the most suitable
vendor, and a carefully planned implementation, they can expect good returns on their
investments. After all, that's the bottomline of any business decision.
| Training Blues Complete Business Solutions India, Hyderabad, a wholly-owned subsidiary of
Complete Business Solutions Inc.. USA, will, according to a marketing tie-up with
PeopleSoft Inc., USA, provide training for PeopleSoft 6, in India. CBSI joins a list of as
many as 80 institutes that provide training on an ERP application, in Hyderabad. This
emerging trend is fuelled by the growing demand for ERP professionals abroad. In India
too. with SMEs implementing ERP solutions, the demand for ERP professionals is growing.
This demand is being mainly met by the vendors themselves.
SAP offers training through an alliance with Price Waterhouse Associates (PWA), while Baan
Info Systems Ltd. offers training at Baan Technology Park, Hyderabad. Oracle offers
training through PWA, Calcutta, and Blue Star, New Delhi.
Predictably, training does not come cheap, needing high-cost
infrastructure, and experienced faculty. The fee for training on SAP R/3 may well reach Rs
2 lakh.
While considering ERP implementation/consultancy as a career
option, students must weigh the merits of the institutes offering training--infrastructure
available, legality of the software, course structure, time frame, training methods, fee
structure and, lastly, placement opportunities provided. |
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