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23 October 2000 Issue




COVER
  Sold On Sale
Discounts, freebies, lotteries and loans. Riding on the festival season, companies are using every conceivable marketing trick to lure consumers

 
THE NATION
 

Brothers In Arms
Though the CBI chargesheet against the Hindujas is silent on where the kickbacks ended up, it is still an important landmark in the 13-year chase

 
MUSIC
 

Hounds Of Music
With Visvabharati’s copyright on Tagore ending next year and the Centre refusing to throw in its weight, the poet’s music may be finally unshackled

 
Columns
 

Fifth Column
by Tavleen Singh
And Justice For All

 
 

Kautilya
by Jairam Ramesh
New Light On Power

 
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NewsNotes
 

Beating Retreat

 
 

Buffer Zone

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Care Today:
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THE ARTS: EXPO 2000

Basic Needs
In the Lap of Plenty

Ignored in the initial months, the event on sustainable development at Hannover in Germany is now drawing crowds. A journey through its most evocative pavilion.

By S. Kalidas in Hannover

People: Despite the reports of a marketing failure and dismal attendance at the Expo 2000, the express train from Munich to Hannover is full. German families, French tourists, American backpackers, hordes of school children, groups of ubiquitous Japanese tourists with their mandatory Handycams, even desi businessmen and shopkeepers. If between June and September they ignored this mega event, now with just three weeks remaining it would seem the whole world wants to be in the German city at once.

Nature: The sun had been playing hide and seek with clouds throughout the four-hour train ride but at the specially constructed station close to the Hannover fair grounds it was out and shining. Its warm golden afternoon glow bathing the newly washed green of trees, shrubs and grass. Some man-made structures emulate natural and organic forms. And to lend just that touch of irony, even the square-cut logs of wood are painted silver-grey to give the impression of steel.

The supermarket shopfloor dipicting the consumerist orgy in the installation by British artist Graham Rawle

Technology: Then come the series of elevators, mechanised walkways, overhead cable cars, giant computerised screens for information and entertainment, a glut of gizmos, gadgets-all metal, neon and laser-of the kind that would dazzle even the most hardened eye. Welcome to "Humankind-Nature-Technology: A New World Arising", the theme of Expo 2000 which wants to place sustainable development at the centre of its agenda for the future.

Taking the enormous size of the expo and the range of aural, visual and textual content it offers, it is not possible to even taste a segment of it in a couple of days. What remain in the mind's eye are fleeting impressions of the overall layout-the landscaped patches of green, the still shallow pools of water, the wide avenues bustling with people, the bars, the eateries small and big, the colour, the music, the energy.

After an initial lacklustre response, this weekend the attendance peaked at 250,000 visitors. Crowds and queues were everywhere. Even at the gates of the pavilions with most uninspiring facades. Hello! Look at that marvellously crafted Bhutanese temple and in its shadow the aircraft hangar housing the Indian contingent. The Nepalese have created their own hybrid of Hindu-Buddhist iconography, the Filipinos have made their home in an amazing structure made entirely of bamboo and the Colombian structure draws its design from a forest.

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