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Two Winners And A Photo
Finish
According to the INDIA TODAY-ORG-MARG opinion
poll, there will be clear winners in two states, but a tight finish in
a third.
The Last Rampage
To offset
J. Jayalalitha's slight edge, a pugnacious M. Karunanidhi gives it his
all in what is his final electoral campaign.
The Sixth Sense
A mercurial Mamata Banerjee vs a dependable Buddhadev
Bhattacharya. The mismatch leaves the Left Front with a premonition of
victory.
Secular Stake
Even as the Church makes a blatant move to play
a more political role in the state, the CPI(M) nominates a priest to woo
minorities.
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THE
NATION
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One Man Barmy
India's apex social sciences facilitating
body is rocked by civil war: the chairman says he is being opposed by
both RSS ideologues and leftist academics.
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DEFENCE
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Changing Order
An ageing profile and a frustrated officer corps leads the force to consider
VRS and restructuring.
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Liquid Asset
The
Rs 700-crore industry has attracted many players. Now, purity will decide
who stays in business.
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SPORTS
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Board Of No Control
Tax
authorities say the BCCI spends more money on meetings than on matches.
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OTHER STORIES
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BUSINESS: BOTTLED WATER
Aqua Guards
On
September 29 2000, the Health and Family Affairs Ministry laid out two
gazette notifications amending provisions of the Prevention of Food Adulteration
Act (PFA) rules, classifying bottled water (hitherto generalised as "mineral
water") in two categories: packaged natural mineral water (to be
obtained directly from natural or drilled underground sources with specified
content of mineral salts; to be packaged close to the point of emergence
of source and not subjected to any treatment other than those permitted
by this standard), and packaged drinking water (to be obtained from any
source of potable water and treated and disinfected to achieve the specifications
laid down). The Government had also laid out a March 29, 2001 deadline
for all water brands to mandatorily acquire Bureau of Indian Standards
(BIS) certification and PFA licence if they wanted to be on shopshelves.
But as Dr D.A. Dabholkar, director of the Shriram Institute of Industrial
Research, Delhi, says: "Safety norms don't end with the BIS mark.
Bottlers have to regularly submit their water samples for analysis, and
the analysis has to be printed on the bottles."
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PURIFICATION RITE: Aspeptic environs of a water
bottling plant in the capital
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As of today, around 30 brands, including Aquafina,
Kinley, Himalayan, Blue Lite and Fresh have got the BIS mark. The others
who have applied have been given a grace period of three months till they
pass the quality norms.
A natural fall-out of the new standards could
mean that "unscrupulous", smaller players will be edged out
in the event of being unable to meet the specifications. Says Vikas Kocchar,
regional manager, corporate affairs, Kinley, Coca-Cola: "With the
recent notification, it will be difficult for smaller players in the market
to continue sustaining big margins." And especially since the BIS
certification comes at a marking fee of about Rs 1.5 lakh. It would also
mean that those who do manage to survive the litmus test will have to
further invest and modernise equipment and introduce demineralisation
and reverse osmosis units for water treatment. Pepsi's Executive Director
(marketing) Vibha Rishi agrees: "The new standards of hygiene will
separate the quality players from the rest." CII's Deputy Director
Sandhya Tewari is more emphatic: "There may be a lag in growth for
the moment but let's hope the new standards will phase out the nakli,
spurious players which are the industry's biggest worry today."
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METRO TODAY |
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Web
Exclusives |
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Badal is on a statewide cheque
doleout spree in preparation for the approaching assembly elections, finds
out INDIA TODAY's Special Correspondent Ramesh Vinayak in
Luring
With Largesse.
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